Local Rank Tracking

Credit Free Rank Tracking - single- or multi-keyword (one-off) scans are completely free. You can, however, set up several single-keyword monitors per location, or a few monitors per location for different keywords, but each monitor only covers one keyword in the free version. On-demand scans are completely free and can be run for multiple keywords.

Local Rank Tracking at Scale - Use our campaign functionality to schedule local rank tracker scans with the same configuration on a daily, weekly or monthly basis. Clicking on a monitor provides access to the latest scan data, aggregated rank trends, and the ability to compare performance against previous scans. Our campaign functionality sits behind a feature flag and can be activated for clients by the support team. It allows you to schedule single- or multi-keyword scans for any number of locations on all cadences. Campaigns serve as our bulk solution for monitoring multiple locations simultaneously. 

Users can perform one-off scans and monitors for single locations for free, while recurring monitors for multiple locations require the campaign feature. A location can only be in one campaign. A campaign can be described as a bulk monitor.

Any Business Local Rank Scan - you can select any Google Business Profile for a scan or a monitor. If you select a location that is connected, we will automatically suggest keywords, and you can choose your keyword (s). Select a four-hour time slot, preferably when opening times in your local market are aligned, for the scans to run. Service Area Businesses: we cannot run any scans for. 

Multi Keyword Local Rank Tracking  - monitor results across a bunch of relevant keywords per location. For most local businesses, it is a combination of a few keywords that describe the typical start of their local customer journey. If you pick all of these keywords right, you can see who you are competing with across all of your keywords. What is interesting, you could rank best on a combination of keywords without having a top position on any one of the individual keywords. So sometimes it could be better to create a real focus on one or two keywords that are core to the product and/or service you offer.

Compare Local Rank Tracking Scans - for any location that is in our software, you can select scans to compare against each other. Explain the plus and minus scan. If you are outside the top 60, we do not have a rank for you, so we do not provide the difference between the scans.

Specific Geo Ranking - See all of your competitors per dot by clicking on any dot. A window will open up on the right-hand side of the scan, with the ranking for that particular dot. It shows up on the right-hand side of the scan. You can order these competitors either by “overall rank” or by “rank change” to order them. This feature allows you to do some very location-specific testing by adding either content specifically for that area, doing offline advertising or creating more engagement with your GBP profile in specific areas in your local market.

Top Ranking Competitor Locations - See where your main competitors are located by clicking on the “maps icon” on the right of a scan. This view clearly shows the impact of your business's or customers' actual location, and that of competitors, on your local rank.

Action Tracking for Local Competitors - this feature allows you to see any changes in Google Business Profile from any previous scan to your latest scan, compare two competitors, or yourself to any competitor side by side. You can see the action tracking below it and see what competitor actions resulted in what ranking changes. We also have functionality to compare any scan you did to any other scan next to each other.

Aggregated Local Rank Tracking - If you want to monitor how your GBPs rank over time, any GMBapi campaign will offer a full suite of relevant insights. “Average rank” and how that develops over time is the core of that tracking and the main metric to report on for any Local SEO professional. We also report on “visibility” and the “top 5” percentage, and the “average review score”.